Austin skyline from Palmer Events Center


Dan Whitacre

Dan Whitacre

Senior Director, Kroger Labs & Technology Transformation, The Kroger Co.

Accountable for Kroger Emerging Technology Labs and an ecosystem of commercial, academic, government and NGO innovation partnerships to transform Kroger’s approach to emerging technologies, data and analytics architecture, technology strategies and practices as well as its disruption roadmap. Dan has served multiple tenures at Kroger.   

Previously, CTO and Vice President of Business Development for an Analytics services organization eventually acquired by Data Intensity.  Dan also spent six years consulting at IBM on Information & Analytics strategy and architecture in multiple industries including retail, healthcare, manufacturing, and U.S. intelligence.